Etro
Milan, Italy
With a family heritage that dates back to its founding in 1968, Etro takes the wearer on a journey with each garment and season. For over 50 years, the Italian fashion house has collected colors, patterns and experiences from all over the world and elegantly translated them into a playful and modern interpretation for the independent woman.
Under the creative direction of Marco De Vincenzo since 2022, the Etro women’s collection blends tradition with contemporary style to create iconic, sophisticated clothing. Long floral dresses, Paisley prints, jacquard fabrics and patchworks are the result of continuous design research that embraces innovation and poeticism. Each creation carries echoes of the past and leaves indelible marks on time.
“Etro’s heritage is so rich that it feels like a constantly self-renewing force,” said Marco. The designer grew up in Messina, Sicily and studied at the Istituto Europeo di Design in Rome. After school, he joined Fendi, where he remains head of leather goods. In 2009, he founded his own namesake label with a focus on footwear and accessories, before stepping into the storied world of Etro.
