Brunello Cucinelli

Brunello Cucinelli

Designer Profile - Brunello Cucinelli

Brunello Cucinelli is known definitively as the “king of cashmere.” The first inkling of this title began with Cucinelli selling cashmere out of his garage while studying to become an engineer. Now Brunello Cucinelli is produced by artisans in the village of Solomeo, in what has come to be known as a “humanist enterprise.”

A Medieval fortress holds the offices and workshops and a company canteen prepares the best traditional Umbrian food. A considerable portion of profits goes into restoring the Hamlet, and developing a cultural system that includes an amphitheater and philosopher’s garden. The quality of life translates into impeccable production. “Our total quality is the result of the inner qualities of every employee.” - Brunello Cucinelli