Greg Lauren

Greg Lauren

Designer Profile - Greg Lauren

Designer Greg Lauren launched his eponymous line in 2011. Each collection is produced by hand in his studio in Los Angeles. He experiments with deconstructing classic silhouettes and reimagining them out of vintage fabrics.

His anomalous upbringing in the Ralph Lauren empire gave Greg a particular education in clothing culture. He learned very young that through clothing, you can use they way you dress to participate in the worlds you long for. After graduating from Princeton in 1991 with a degree in Art History, Greg moved out west to L.A. to pursue film and painting. His work as a painter surrounds themes of deconstructing prominent heroes that men are taught to idolize.

Today, Greg approaches designing like he paints, with a sense of spontaneity and an intention to question the rules. The artfully deconstructed pieces are handcrafted from vintage occupational fabrics, most often military tents, WWII duffle bags, and army uniforms, conveying what he calls “destroyed elegance.”

Vintage kimono silk, boro, and West African indigo are all creatively pieced into Greg’s imaginative designs. Each fabric tells a story, writing a compelling narrative into the threads of each garment. Made one at a time, great care is taken in every detail, only between 3 to 50 pieces of each look are produced. Greg Lauren explains “it leaves here and goes right to about 60 stores around the world—nothing is factory made.” He looks to premier textile traders for the vintage fabrics. The limited availability of each vintage textile means there are only a few pieces in existence that can be used for a single store.


Greg Lauren Linen Vest in Blue

Greg Lauren Linen Vest in Blue

$875.00 Sale: $437.50